One of the most beautiful project born during the Covid-19 crisis has been the CHOO SKETCH Competition from Jimmy Choo. Discover it here!
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To keep creativity and fashion alive. That’s the mission that creative teams from the most important fashion brands have during this quarantine period, and some of them are making something great out of it! This time we are entering into Alexander McQueen’s creative team to discover their beautiful project: McQueen Creators.
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Due to the lockdown, French shoe label Jonak Paris was unable to shoot SS20 Collection as usual.
The brand decided to stay creative by co-creating the campaign with 5 inspiring and inspired young women, briefing them to shoot the new collection ... at home.
Art direction, styling, photography or attitude… Each of them have their own expertise. They were free to interpret the pieces of their choice in their own way and to shoot them in their creative microcosm.
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Since the beginning of the quarantine, Celine’s Instagram account introduces us artists from all horizons.
Last year, Hedi Slimane launches « Portrait of a Performer / of an artist » with Celine, a project which consists in highlighting the work of inspiring artists during quarantine. It allows the French label community to discover artists from several backgrounds on a daily basis.
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Sadly, this year the event has been canceled due to the Covid-19 crisis. For this reason Vogue and Billy Porter have created the #MetGalaChallenge on instagram. They have invited users and fans from all around the world, to recreate or invent their own Met Gala look.
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This two pieces outfit has evolved, it’s not longer for sleeping only, but it can be used as a daily outfit, or even as the perfect elegant night look. Get inspired and get some ideas to find the perfect pajama look!
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To fight boredom during quarantine, several people start using Tiktok.
This is officially the quarantine application. We are rediscovering our favorite influencers in another format, a new place, different from Instagram. They can express themselves by dancing while showing their outfit, their lookbook, in a new way!
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Sorolla was a great Spanish painter born in 1863 in the Mediterranean coast, who loved to capture light in his paintings. He is one of the strongest influences in the periods of Enlightenment and Impressionism, discover his painting and his Art Exhibition here.
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One of these discoveries, which sounded crazy at the start, is Facetime Photoshootings. Photographers and models are locked down at home, without new projects to shoot, they have come to the idea of doing virtual photoshootings.
Be creative and develop your best ideas to create something original, new and a unique happy memory from quarantine!
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Currently coffee is more than a drink, it’s a moment, an experience, a beautiful practice that you can easily enjoy and grow on it, making everyday different.
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There is something about Spring that brings romanticism in. And it's not only about love that we are referring to, but the beautiful long lace dresses that reminds us about romantic designs and Victorian times.
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This year, Spring season not only brings color, but it also brings volume! The puffed sleeves were present in all Fashion Weeks as they are one of the strongest trends during this year.
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In the last fashions shows we have seen beautiful looks inspired on underwear pieces, like the total black corsetry look of Bella Hadid for Mugler Spring Summer 2020 Fashion Show at the Palais de Tokyo in Paris.
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Since the begining of quarantine, our skin and hair appear drier than usual. The editorial team offers a selection of moisturizing products for a self-care dose! Due to this health crisis, the dose of chlorine has been increased and that is why our body lacks hydration. Let’s enjoy this moment to take care of us. Here is our selection of miracle products.
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During quarantine, it is impossible to maintain habits such as going to the museum or visiting exhibitions. Fortunately, some fashion houses and museums have mobilized to make virtual tours : Christian Dior & Yves Saint Laurent.
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Self-Care Dose during quarantine…
To celebrate the launch of its brand new face serum, Diptyque Paris has imagined a limited edition box in partnership with Prescription Lab!
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For Spring Collection 2020, Musier and the Founder, Anne-Laure are revisiting Crop-tops, asymmetric tops, oversized suits but also the fakely wise long skirts and printed monograms that are the brand signatures.
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The French brand D’ESTRËE Paris, which presents the Accessory as an Art Object, is launching the hashtag #DESTREELOVESART.
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During quarantine time, brands haves to be very creative to produce content, with no models!
Zara’s SS20 collection features models shooting straight from their own homes – living room, bathroom, balcony, and the results are impressive!
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Ever since the fashion industry has been lockdown, a number brands have been launching their own social media projects to keep their fans at home entertained and engaged including Alexander McQueen and Bottega Veneta.
The latest fashion label to take part is Kenzo, with a series of weekly programming scheduled to take place throughout this month on Instagram. #StayHomeWithKenzo will consist of weekly live takeovers including music sets from high-profile DJs, curated playlists from notable artists, tutorial sessions and weekend conversations.
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